Modern Project Management

(ISSN: 2317-3963)

From the management of innovative projects to the innovative management of innovative projects: An analysis within the automotive industry

Danielle Attias
Professor, Chair Armand Peugeot, École Centrale de Paris, Laboratoire Génie Industriel – Chatenay-Malabry France
Sylvie Mira Bonnardel
Ecole Centrale Lyon France
Carole Donada
Essec Business School France


Embedded in technological, economic, and social transformations, project management has had to cope with a palpable extension of its perimeter. Until recently, project management was centralized within a single organization. It is now, however, opening towards a moving business ecosystem framed with more or less successful partnerships linking cooperative and competing companies. Consequently, project management needs to be renewed. Our research aims at explaining some of the mutations of project management by considering current practices in the automotive industry. The automotive industry is facing the most challenging technological and strategic changes ever experienced since Ford, which leads us to believe that understanding the nature of project management in this industry may be a great asset for other sectors as well.

Keywords: alliances, innovation ecosystem, project management skunkworks.



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