OKEJITU : Situs Bandar Toto Togel Online & Slot 4D Gacor Deposit Pulsa 5000 Bet 100 Perak

Okejitu adalah situs terpercaya yang menyediakan layanan taruhan togel online dan slot 4D gacor. Situs ini menawarkan berbagai keuntungan, termasuk deposit pulsa 5000 dan bet 100 perak, sehingga memberikan kemudahan dan kenyamanan bagi para pemain. Dengan antarmuka yang mudah digunakan dan pilihan game yang beragam, OKEJITU menjadi pilihan terbaik bagi pecinta judi online di Indonesia.

Rp.10.000
Rp.100.000-80%
Kuantitas
Dijual oleh
Article View – Modern Project Management

Modern Project Management

(ISSN: 2317-3963)

info@journalmodernpm.com

Including the voice of the client in the creative process: a case study of the integration of Quality Function Deployment (QFD) to the Value Proposition Design (VPD) in the service sector

Fabiano Armellini
Polytechnique Montréal Assistant professor - Department of mathematics and industrial engineering Canada
Ricardo Assis Pelicioni
Escola Politécnica da Universidade de São Paulo Brazil
Paulo Carlos Kaminski
Escola Politécnica da Universidade de São Paulo Brazil
Samuel Bassetto
Polytechnique Montréal Canada

Abstract

By integrating quality-management tools to product design, this paper aims at proposing a model to assist in idea prioritization in value proposition design (VPD) processes in the service sector, tested in an experimental case study of a startup of the wholesale segment. To make for the subjective perspective in idea prioritization, this work conceives and adopts a hybrid approach, so to integrate the VPD canvas with the quality function deployment (QFD) methodology, the latter designed to listen to the “voice of the client.” Comparing the results obtained from the standard and the hybrid VPD models, we noticed an average prioritization shift of around 30%, when comparing the relative position of a given idea in the priority ranking in both models. We also found, particularly in this case, that the design team tended to attribute a higher importance to “gain creators,” while customers gave more importance to “pain killers.” These findings evidence the divergence between the designers’ feelings and the customers’ perception of needs. We close with conclusions and recommendations derived from this case-study experience.

Keywords: Value Proposition Design, Quality Function Deployment, Design thinking, service innovation.

Information

Keywords

Project managementAgileconstructionSustainabilityproject successProjectProject SuccessDSMinnovationcase studyPMOBIMClusteringsuccessSMEDMMGovernanceLeanuncertaintyprojectcomplexityLeadershipPERTSuccessriskcriteriaschedule