The objective of this study is to evaluate the feasibility of promoting cave tourism in Wadi Sannur Cave and to provide sustainable solutions for the development of cave tourism in the Wadi Sannur Cave Reserve. The researchers gathered data from many stakeholders in the tourism industry. They employed quantitative data analysis methods and utilised the strategic analytical tool known as “SWOT.” The findings indicate that the current management and utilisation of the reserve for tourism and research objectives does not align with its significant geological worth. The suggested strategy matrix is to facilitate sustainable development of cave tourism in the Wadi Sannur Cave Reserve by providing guidance and support to decision-makers, planners, and development authorities. Its purpose is to enable effective planning that maximises the utilisation of the reserve while ensuring long-term sustainability