CORPORATE GREENING INITIATIVES AND MANAGEMENT GOVERNANCE: ANALYSING THEIR IMPACT ON PROJECT PERFORMANCE AND STAKEHOLDER ENGAGEMENT
Abstract
Corporate greening initiatives refer to the measures implemented by businesses to reduce their environmental impact and promote sustainability. These programmes encompass diverse measures, including the utilisation of sustainable materials, waste reduction, and energy conservation. Management governance encompasses the techniques and procedures utilised by businesses to facilitate decision-making and oversee their operations. A quantitative research methodology was employed to survey 200 companies for data collection in the study. This study suggests that corporate greening activities positively affect project performance and stakeholder involvement, and that the relationship is influenced by management governance. This is achieved through the utilisation of regression fixed effects, industry-based regression, dynamic panel regression models, and GMM regression. The study’s findings indicate that corporate greening activities have positive effects on project performance and stakeholder involvement. The study also finds that managerial governance can reduce the impact of this relationship. The report highlights that organisations with stronger management governance have a greater positive influence on project performance and stakeholder involvement in corporate greening initiatives. Corporate greening programmes can effectively enhance stakeholder participation and improve project performance. To optimise the benefits of their environmental initiatives, businesses should prioritise the establishment and execution of robust management governance. Moreover, these findings align with the principles of green governance derived from ESG ratings, supporting the notion that effective management governance significantly contributes to advancing a company’s environmental sustainability efforts.